Paulo Crepaldi
Picture

Your Brain when shopping.

8/19/2015

 
Don't insist that we are rational, because we are not. The unconscious makes more than 90% of our decisions. We act against reason in ways that even surprise us. Check out what Paulo Crepaldi told for Consumidor Moderno site.
That's It!
​#behaviordesigner
Read The Full Story
0 Comments

Neura of neuromarketing

8/4/2015

 
Paulo talked for Digitalks about a popular subject, it is likely that you have heard a lot about Neuromarketing and put faith in little. Well, I also do not believe that Neuromarketing is the solution to everything and therefore, for some time I have been avoiding using such nomenclature to define what I do.
That's It!
​#behaviordesigner
Read The Full Story
0 Comments

    Author

    Please, call me PC. I love an IPA craft beer and sports. You will find out that listening and speaking in public are my greatest passions.              Check My Bio!

    Archives

    March 2019
    November 2018
    September 2018
    June 2016
    May 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    May 2015
    February 2015
    December 2013
    April 2013

    Categories

    All
    Agribusiness
    Development
    Healthcare
    Healthtech
    Human Behavior
    Leadership
    Marketing
    Neuromarketing
    Situational Leadership
    Training
    Unconscious

    View my profile on LinkedIn

I appreciate your time and presence, and please come back soon!​


  • Inicial
  • Provocação & Inovação: Tomou?
  • Leitura & Diversão
  • Bio
  • Contato
  • Home
  • Reading & Fun
  • Bio
  • Contact
  • Inicial
  • Provocação & Inovação: Tomou?
  • Leitura & Diversão
  • Bio
  • Contato
  • Home
  • Reading & Fun
  • Bio
  • Contact